Help close initial round of sales conversations faster
Portfolio
Branding
Here are some of the branding projects we have undertaken. Branding includes brand archetypes, values and DNA, communication voice tone, logos, colour palette, typography, imagery, brand guidelines, and more.
Best Place to Build


Chara


Mindgrove


AskIITM


Elisar


Blogs & Whitepapers
Morphing Machines
Wrote a technical whitepaper on the industry, along with the advantages customers will have if they use our product

Mindgrove
To position them as thought leaders and builders in the semiconductor industry
A series of blogs talking about the semiconductor industry and the upcoming advancements, building credibility with the public

initializ
Establish the efficiency of using GenAI services
We wrote a blog discussing GenAI, RAG, analysed cost factors, and suggested decision frameworks for efficient AI deployment.

AskIITM
Clearing common misconceptions regarding the new B.Tech program in iBME at IIT Madras
Based on professional inputs, we created an article comparing B.Tech programs in iBME, Biotechnology, and Instrumentation/EE to help students make informed choices.

initializ
To establish initializ.ai as a thought leader in the software development platform building sector
We researched whether to build or buy IDPs and crafted a whitepaper to guide enterprises in making the right choice.

AskIITM
Introducing the new B.Tech in CEM launched by IIT Madras in 2025
We extensively interacted with the professors and created an article that dove deep into the details of the newly launched B.Tech in CEM.

Social Media
To position them as thought leaders and one of the early builders of the semiconductor ecosystem in India
Series on the people and the technologies that have shaped the industry

Create content around Ugadi since it is a festival celebrated by a majority of their customers
Short video capturing the essence of Ugadi and the importance it holds

Wanted to utilize public light around fundraise to: hire new talent, build a sales pipeline and move existing deals to closure
A quirky animation welcoming new investors and inviting talent to join us

Brochures
This section contains brochures we have done for our clients to use at events, expos or to handover to customers at meetings. Selected pages in each brochure are shown, please click on "View full PDF" to view the entire brochure.
Stall Design
This section features some of the stall designs done for our clients. For some stalls, we have also decided the furniture and the layout of the floor space (shown in render). We have also co-ordinated the stall construction with the vendor and manned the stalls for our retainer clients.
Mindgrove
Mindgrove was one of the sponsors of the DIgital India RISC-V Summit 2025. They had a large stall space that they wanted to use effectively.
We created a 3 section stall - a gallery featuring artworks (also done by us) connected with a theme "A Brief History of Semiconductors", a section to demo applications and interact with the team. A third section for private meetings with customers and investors was also included.

Chara
Showcase their rare-earth free BLDC motors and its advantages to potential customers at the EVM Asia 2023 event. They wanted their stall to have a theme connected to the event.
Stall with a mural tracing the automobile journey starting right from the wheel to their electric motor.
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Videos
A teaser made for initializ's DevXUnify 2024 event
We wanted to explain how placements happen in IIT Madras in a simple manner while breaking all myths associated with it.
A lookback to IIT Madras Demo Day 2023, where we called over 300 students to visit the campus, before making their JoSAA choice.
A podcast series run by CoreVoice (on behalf of IIT Madras), showcasing IIT Madras alumni, professors and students, talking about why it is the Best Place to Build
2 part series commemorating GalaxEye's first step into space with the ISRO POEM launch, marking the beginning of Mission Drishti.
A 2 part series, where the founders of Mindgrove talk about their journey in taping out India's first commercial grade high performance microcontroller.
The Initializing AI Podcast, where we discuss all things tech and AI.
A series called "Galaxers:Assemble", where we highlight an employee and talk about their journey at GalaxEye.
Founders explain crucial concepts that form the backbone of their product.