Content Retainer
Some of our best client relationships aren't a single campaign, they're a standing commitment: a steady stream of content, month after month, that gets sharper with time.
Content retainerships involve ongoing content production - video, text, and everything in between - built to earn attention, build audience and seed engagement every single week rather than in a single push. Below is the brief and the actual work for the clients on this retainer.
WSAI wanted a steady drumbeat of content that made their research feel accessible rather than academic, something that "general public" would actually stop scrolling for. The expectation was consistency: something new, every week, across formats.
Cuzor's sales team needed content that could do some of the selling for them, technical enough to earn credibility with engineers, but usable in various touch points without extra explanation. Everything had to hold up on its own, with no live demo in the room.
Want content that keeps working long after it's published?
We run content retainers that get sharper every week, video, text, and everything in between. Let's talk about what that could look like for you.